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What will the customer experience be like in the metaverse?
More and more companies are turning to the emerging metaverse as a way to revitalize the customer relationship by incorporating more elements of interactivity, personalization, and adventure into their customer interactions. Simply put, the metaverse is essentially a set of 3D virtual worlds where users can interact, socialize, and exchange products and services.
Harness the power of generative AI
ChatGPT, the chatbot developed by OpenAI and launched in November 2022, quickly conquered the corporate world and following this success, Microsoft increased its investment in OpenAI and introduced a new version of its Bing search engine that provides users generate responses in response to searches, instead of providing them with thousands of links to choose from.
E-sports: A new playing field for tomorrow's marketers
A layman may consider the term e-sport a synonym for video games, a cross for many parents and a delight for many children. In fact, there's the same difference between video games and e-sports as between kids' backyard football matches and the Premier League. The former are a simple opportunity for recreation and socialising, the latter a business worth several million.
From biofuels and e-fuels to electric cars
The choice of the European Commission to postpone the vote on the ban on the production of new cars that have an impact on the climate crisis from 2035 has caused much controversy and much confusion, especially in Italy. An interesting article by Ivan Manzo on Futura Network tries to clarify the issue.
How Chief Data Officers can create value
The Chief Data Officer (CDO) role was only established in 2002, but has grown tremendously since then. In a recent survey of large companies, the 83% reported having a CDO. It's no surprise: data and the approaches to understanding it (analytics and AI) are incredibly important in today's organizations.
Scenarios of war and peace
Reflections on future scenarios to 2050, between globalization and fragmentation. Faced with the events of recent months, public opinion is growing anxious about what could happen in the short, but also in the medium and long term. A concern that…
How Microsoft is innovating again
For years, tech industry observers have viewed Microsoft as a 20th-century phenomenon, rich and happy thanks to its monopoly on Windows: the tech giant hadn't introduced an innovation...
The seven promises of artificial intelligence
A brief review of the prospects for use for companies, but also for individuals, in the year that has just begun by Eugenio Zuccarelli 2022 was another year of exponential growth for artificial intelligence (AI), both for business and for the...
In the metaverse a new concept of space and time
It is difficult to understand and evaluate today the impacts on our perceptive and psychic system of the new opportunities of the metaverse. But they will certainly be relevant and transformative. by Andrea Granelli Few perhaps remember it, but the term "metaverse" was...